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Teamlex drives 2.5M visitors & $1.5M revenue for an AI Fintech Startup

Executive summary
FinAI Tech is an AI-powered fintech company helping financial professionals make smarter, data-backed decisions.
Its predictive analytics tools assist in risk assessment and investment planning, helping institutions improve accuracy and speed in decision-making. Supported by Y Combinator, Worklife Ventures, and 100+ global investors, FinAI Tech was ready to scale its reach. The company needed to transition from ad-driven visibility to sustainable organic growth powered by AI and SEO automation.
Industry
Finance
Location
Global
Investors
Y Combinator, Worklife Ventures, and 100+ leading investors.
"Teamlex took our SEO to the next level, combining in-depth strategy and automation in a way that transformed our content’s impact. The CRO insights alone led to immediate improvements in our lead generation, and we’re now seeing consistent growth thanks to their expert approach."
Max R.
CEO, Fintech startup
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The challenge

The fintech space is saturated with established players dominating search results. Despite having cutting-edge products, FinAI Tech's visibility was limited because:
01
Content wasn't optimized for search intent or conversions
02
Competitor tracking and keyword analysis were manual and time-intensive (40+ hours monthly)
03
SEO and content performance lacked a data-backed structure for scale

The solution —

AI-driven SEO agent

Teamlex deployed an AI-driven SEO agent that automated what no manual SEO process could handle efficiently. In simple terms: instead of relying on human analysts and content teams to track competitors, identify keyword gaps, and optimize each page, AI built a scalable SEO and CRO system in weeks.
Market intelligence & competitive analysis
Our AI collected insights from 30+ data sources, mapping top-performing keywords, ranking pages, and content opportunities across the fintech market.
Content clustering and SEO structure
The agent organized thousands of high-intent queries into topic clusters that covered the entire buyer journey—TOFU, MOFU, and BOFU, maximizing authority and ranking potential.
CRO optimization and user alignment
Each key page was analyzed and optimized for engagement and conversion. CTAs, layout, and messaging were refined to match audience intent and improve conversion flow.
AI-assisted editorial enhancement
AI guided keyword density, structure, and metadata optimization, while our editorial team ensured clarity, compliance, and tone alignment for financial audiences.

How we did it

Research & data collection
01
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
01
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
03
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
04
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research and market intelligence
01
Analyzed 30+ data sources to map competitors' keyword strategies and content performance.
Identified high-value financial queries across predictive analytics, AI, and fintech use cases.
Grouped thousands of keywords into topical categories and opportunity segments.
Impact
Clear visibility into growth-ready topics and underserved keyword gaps.
Content clustering and opportunity mapping
02
Organized all queries into semantic groups by user intent and funnel stage.
Prioritized clusters with the highest conversion potential based on traffic and intent data.
Defined modular templates tailored to each topic category and target persona.
Impact
A structured roadmap for scalable SEO content focused on real business outcomes.
AI-powered SEO deployment
03
Automated the creation of page templates, metadata, and internal linking through Teamlex's SEO agent.
Generated hundreds of optimized landing pages for high-intent fintech topics.
Implemented smart interlinking for faster indexing and stronger authority signals.
Impact
Massive keyword coverage achieved in weeks — not months — through automation.
Optimizing for AI and CRO
04
Structured content to rank in both Google and AI-driven search (ChatGPT, Gemini, Perplexity).
Enhanced pages with conversion-focused copy, CRO insights, and structured data markup.
Created adaptable templates that future-proof performance as AI search evolves.
Impact
FinAI Tech emerged as a trusted source in AI-powered search results and increased conversions by 35%.

Results

2.5M+
New organic visitors
FinAI Tech's SEO visibility expanded across high-intent financial queries, driving 2.5 million additional visitors from organic search.
$1.5M+
New revenue generated
Organic traffic converted directly into revenue, adding over $1.5 million in new business within months of implementation.
+35%
Conversion rate increase
CRO optimization and intent-based content design improved conversion performance across key product pages.
800+
Keywords in top 3 positions
High-value fintech keywords captured top search rankings, strengthening domain authority and long-term visibility.
Rank first in AI-powered search
Across 1,000+ search terms
Ready to scale
smarter with AI?
In just 30 minutes, we’ll show you how Teamlex AI automates growth, saves hours of manual work, and helps you win more customers — without extra headcount.
Book your demo today and see results tomorrow
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Teamlex AI’s ready-made frameworks made AI feel doable. Now every problem starts with one question: ‘Can I solve this with AI?’ and the answer is clear.
Olga Andrienko
VP of Marketing / Semrush

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Teamlex AI’s ready-made frameworks made AI feel doable. Now every problem starts with one question: ‘Can I solve this with AI?’ and the answer is clear.
Olga Andrienko
VP of Marketing / Semrush
SEO