Increased organic traffic for Alps2Alps by 45% with Teamlex
Executive summary
Alps2Alps is a European airport transfer service specializing in rides to ski resorts across the Alps. The company offers affordable, reliable transfers from hubs like Geneva, Zurich, Innsbruck, and Milan to hundreds of mountain destinations.
Operating in a highly competitive, seasonal market, Alps2Alps needed a way to:
Capture demand from thousands of location-based searches.
Reduce reliance on expensive paid advertising.
Scale visibility quickly during the peak ski season.
Industry
Transportation
Location
Global
Investors
Private
The challenge
The solution —
Programmatic SEO Agent
How we did it
Research & data collection
01
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
01
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
03
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
04
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
01
Analyzed the market and mapped competitor strategies.
Collected thousands of transfer-related search queries.
Grouped them into clusters by destinations and service types.
Impact
Clear visibility into high-demand topics and competitor gaps.
Clustering & opportunity mapping
02
Organized all queries into semantic groups based on routes and user intent.
Prioritized clusters with the strongest conversion potential.
Defined content templates tailored to each route and service type.
Impact
A roadmap for scalable SEO content, focused on real business value.
Launching the Programmatic SEO Agent
03
Automated creation of page templates (titles, content, internal linking).
Generated 10,000+ unique landing pages, each optimized for a specific route.
Implemented smart internal linking and metadata for faster indexing.
Impact
Thousands of long-tail queries covered in weeks, not years of manual work.
Optimizing for AI search
04
Structured content to rank in Google results and AI overviews (ChatGPT, Gemini).
Enriched pages with structured data readable by search engines and AI systems.
Future-proofed visibility as AI-driven search becomes mainstream.
Impact
Alps2Alps started appearing as a trusted answer in both search engines and AI platforms.
Results
10,000+
Landing pages generated
Thousands of SEO-optimized pages created automatically — something impossible to achieve manually.
2x
Revenue growth
Organic traffic doubled in one ski season, directly boosting bookings and revenue.
+100%
Search visibility
The brand expanded presence across Google and AI search results.
+3,000
New keywords
Thousands of high-intent searches that were previously uncovered now bring traffic.
Rank first in AI-powered search
Across 1,000+ search terms
