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SEO

Increased organic traffic by 85% in 3 months — without using off-brand keywords

Executive summary
Lev HaOlam is an Israeli subscription box company supporting small family-owned businesses across Judea, Samaria, and the Golan Heights.
Each monthly box contains 7–9 handcrafted items — from organic skincare and artisan foods to Judaica and cultural products, connecting subscribers worldwide with Israeli artisans affected by international boycotts. When Lev HaOlam partnered with Teamlex, they faced a unique challenge: how to grow search visibility without compromising on brand integrity or values.
Industry
Real estate
Location
Israel
Investors
Private
“Teamlex approached our project with precision and sensitivity to our brand. Their SEO strategy respected our positioning while delivering real results. The traffic growth we’ve seen speaks for itself.”
Denis Iurov
Lev HaOlam
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The challenge

Lev HaOlam's main competitor dominated organic visibility by using religious, faith-based keywords, including references to Jesus and Christian terminology. For Lev HaOlam, using these terms was neither ethically nor strategically viable. As a result, large volumes of relevant traffic were inaccessible. On top of this, the website's Tilda-based architecture introduced technical SEO limitations and made optimization difficult.
01
Restricted access to religious keyword segments
02
Heavy competition from brands using faith-based content
03
Platform limitations impacting crawlability and performance

The solution —

ethical SEO and programmatic scaling

Teamlex rebuilt Lev HaOlam's SEO foundation from scratch. We designed a brand-safe, value-aligned SEO system that excluded non-relevant religious terms while still achieving broad, measurable organic reach.
Keyword reconstruction
Scraped and analyzed the competitor's entire keyword portfolio, then filtered out over 100+ faith-based terms using a curated stop-word list.
Technical SEO and architecture
Audited the Tilda platform and delivered developer-ready technical recommendations to fix indexing, site speed, and metadata hierarchy.
Content automation
Deployed Programmatic SEO to automatically generate 1,200+ structured landing pages, each targeting low-competition, high-intent long-tail queries.
Scalable publishing system
Developed a fully automated publishing framework — allowing continuous content updates and expansions without manual effort.

How we did it

Research & data collection
01
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
01
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
03
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Research & data collection
04
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Analyzed the market and mapped competitor strategies.
Impact
Clear visibility into high-demand topics and competitor gaps.
Keyword strategy and brand alignment
01
Scraped and analyzed the competitor's full keyword set.
Removed 100+ off-brand and religious terms.
Built a clean semantic core focused on neutral, high-intent queries aligned with brand values.
Impact
Ethically sound keyword map ready for sustainable growth.
Technical SEO optimization
02
Conducted a comprehensive audit of the Tilda site.
Identified crawlability and indexing errors.
Delivered precise, developer-ready solutions for site health improvement.
Impact
Improved indexing, structure, and on-page SEO performance.
Content scaling through automation
03
Built a system for 1,200+ auto-generated landing pages.
Targeted long-tail queries to capture low-competition traffic.
Standardized internal linking and metadata for all pages.
Impact
Massive long-tail visibility with reduced manual content workload.
Programmatic SEO framework
04
Designed a modular, scalable page generation system.
Automated ongoing page creation, updates, and reindexing.
Enabled consistent growth without increasing editorial time.
Impact
Long-term SEO scalability without brand or resource strain.

Results

+85%
Monthly organic traffic
Achieved in first 3 months.
18K+
New keyword rankings
20% in Google Top 10.
#1
Top traffic source
Outperformed paid and direct.
1,200+
Landing pages indexed
Ranking for long-tail queries.
Rank first in AI-powered search
Across 1,000+ search terms
Ready to scale
smarter with AI?
In just 30 minutes, we’ll show you how Teamlex AI automates growth, saves hours of manual work, and helps you win more customers — without extra headcount.
Book your demo today and see results tomorrow
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Olga Andrienko
VP of Marketing / Semrush

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Teamlex AI’s ready-made frameworks made AI feel doable. Now every problem starts with one question: ‘Can I solve this with AI?’ and the answer is clear.
Olga Andrienko
VP of Marketing / Semrush
SEO